thank you for your reply. As a researcher, I am fully aware of the challenges related to data collection - but it is really your chosen indicators which I have questioned. You state in your reply that "all companies who sell / produce dairy or meat or fish products will receive a criticism under our animal rights category" - which I agree is simple common sense (although I would also include companies which USE animal products eg wine producers). However, the explanation of what is considered under animal rights in the guides reads as follows:
(a) Companies that have been accused or prosecuted for cruelty to animals are criticised here.
(b) Also found here are activities that might lead to animal suffering - such as zoos and circuses, or using animals to advertise products.
(c) It also includes the use of slaughterhouse by-products - such as leather or gelatine.
Your response and this text do not seem to agree - given that there is absolutely no reference to the production of animal products (only by-products) in the description of the animal rights indicators. My specific questions are:
1) Is the production/selling of animal food products considered an "activity that might lead to animal suffering" under point (b)? If so, why is food production not mentioned when it is far more prevalent than the other examples given?
2) Why does point (c) refer only to by-products and not primary products?
My guess is that the description of the animal rights indicators provided in the guides is only a summary of a more complex set of guidelines used to evaluate products. I would appreciate if you could send me a copy of these guidelines pertaining to animal rights for closer scrutiny. I also feel that the summaries provided in the guides need to be addressed urgently in order to help consumers who seek to act ethically with respect to animal rights, yet may be misdirected by the information currently available. I understand the challenges you face in terms of limited human resources, but clarifying this description is less work than answering difficult forum posts - like mine