Launched in 1989, Ethical Consumer is the UK's longest-running alternative
consumer magazine.
It is published bi-monthly, with 6 issues per year. Potential advertisers are screened against
our ethical criteria.
Readership
Ethical Consumer's readership is one of the most targeted
markets available for products and services designed with ethical and
environmental issues in mind.
- Each issue is bought by 6,500 people.
- 87 per cent of sales are to subscribers.
- Readership is 25,000, mainly social classes A and B.
- Over 90 per cent of readers actively seek out ethical products and use the magazine primarily as a buyer's guide.
Advertising Rates
All prices are shown exclusive of VAT
Display Advertising
The following prices apply to camera-ready artwork.
All sizes are given as width x height.
| Inside Front Cover, Inside Back Cover | Size mm) | Mono full price | Colour full price |
| Full page | 185 x 277 | £745 | £1,190 |
| Half page (vertical) | 91 x 277 | £495 | £690 |
| Half page (horizontal) | 185 x 137 | £495 | £690 |
| Quarter page | 91 x 137 | £275 | £450 |
| Inside Pages | Size (mm) | Mono full price | Colour full price |
| Full page | 185 x 277 | £670 | £875 |
| Half page (vertical) | 91 x 277 | £390 | £525 |
| Half page (horizontal) | 185 x 137 | £390 | £525 |
| Quarter page | 91 x 137 | £195 | £295 |
| Eighth page | 91 x 67 | £95 | n/a |
Inserts
ECRA may prefer to make exchange arrangements with other organisations
for inserts. The cost when sold is £78 per 1,000 for A4 (or folded
variations) as long as the insert weighs less than 10g. Please contact
us for prices for other sizes or weights.
Discounts
Series - a discount of 10% applies for three consecutive ads, 15% for
four or more.
About the Advertisers
Within each issue of the EC is a small column entitled 'About the Advertisers'.
This section draws readers attention to the name of the report in which
each advertiser's product was last featured (where appropriate) and
gives the issue number of the magazine.
Technical Data
pdf, jpeg, tiff or eps, resolution at least 250 dpi
Contact
To book adverts or for further information please contact Simon Birch, Advertising Manager:
Email: birch@ethicalconsumer.org
Tel: 0161 226 2929
Fax: 0161 226 6277
