UK Ethical Market - Annual Report


The Ethical Consumer Markets Report has been acting as an important barometer of UK spending since 1999. We track sales data across a wide range of consumer sectors.

The report is trusted and used by businesses, academics and the UK Government. 



Ethical Markets Report 2016


The value of all ethical spending in the UK grew to £38billion in 2015, making the ethical goods and services sector worth almost double the tobacco market in the UK. 

This reflects an average 8.5% growth in total sales of everything from electric cars to sustainably sourced fish.


Image: Ethical Consumer Markets Report


Report highlights:

  • The Green Car revolution continued to boom and is now worth £8.4 billion owing to improvements to electric charging infrastructure and increased consumer awareness. 
  • Local shopping for ethical reasons grew significantly in 2015. Consumers increased ethical spending in their communities by 11.7%. 
  • 53% of the UK population are choosing to avoid buying products and/or services over concerns about ethical reputation.



Value of the Ethical Market 1999- 2015

Ethical Markets 2016





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