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Rainbow began wholesaling in 1980.
That makes us one of the longest-established wholefood wholesalers in the country.
Our customers tell us weâ€™re one of the best, too.
Though Rainbow today bears little resemblance to the original model in terms of its size - over 5,000 magnificent products and over 30 people to help you - we retain the same core values we set out with.
To provide our customers with the finest wholefoods we can find, at a fair and reasonable price.
And to do it with a level of service - speedy, efficient and always friendly - that will keep every single one of our customers happy and contented.