In March 2020 Ethical Consumer searched the Midsona website for an environmental report or policy. The company's Annual Report 2018 contained a sustainability report.
An environmental policy was deemed necessary to report on a company's environmental performance and set targets for reducing its impacts in the future. A strong policy would include two future, quantified environmental targets, demonstration by the company that it had a reasonable understanding of its main environmental impacts, be dated within two years and have its environmental data independently verified.
Midsona discussed carbon, sustainable transport, energy, waste, plastic and packaging, water use, recycling and responsible sourcing of raw materials. It also discussed using organic a plant-based ingredients in its brands. It was considered to have demonstrated a reasonable understanding of its main environmental impacts.
While Midsona mentioned targets and outlines broader goals in relation to its environmental impacts the report did not contain two future-dated quantifiable reduction targets with baselines.
Ethical Consumer could find no evidence that the information had been independently verified.
Due to the fact that it did not appear to have adaquate targets nor have an independently verified report, Midsona received Ethical Consumer's worst rating for Environmental Reporting and lost a whole mark under this category.
Annual Report 2018 (6 March 2020)