In July 2021 Ethical Consumer contacting Vermonters for a Just Peace in Palestine/Israel (VTJP) asking for updated information about its boycott of Ben & Jerry's.
The group had previously called for a boycott of Ben & Jerry's over its selling of ice cream within illegal Israeli settlements, and for its sale of ice cream in Israel. VTJP stated 'in violation of their social mission, their Israeli franchise sells ice cream in illegal, Jewish-only settlements in the occupied West Bank and East Jerusalem, transported on Jewish-only roads, on trucks with Jewish-only license plates, passing easily through military checkpoints that bedevil others.' VTJP stated that since 2013 thousands of individuals and nearly 250 organizations in 20 countries had called on Ben & Jerry’s to stop sales to Israeli illegal settlements and to publicly oppose Israel’s occupation and settlements.
The boycott saw partial success in July 2021, when Ben & Jerry's announced that it would end its current franchise relationship in Israel, and put an end to sales in settlements as it considered them "inconsistent" with the brand's values. Parent company Unilever however stated that Ben & Jerry's would "stay in Israel through a different arrangement".
Ian Stokes of VTPJ stated: “The recent announcement by Ben & Jerry’s ending the sale of its ice cream in illegal settlements is very welcome. However, it does not adequately address all of the demands of the boycott call, such as ending sales across Israel. We therefore continue to call for a consumer boycott.”
The official Boycott, Divestment and Sanctions (BDS) movement also calls on Ben & Jerry's to end sales across Israel.
Both Ben & Jerry’s and its owner Unilever therefore lost half a mark under Boycott Call.
https://icecream.vtjp.org/ (9 October 2020)