Designer Clothing

Ethical shopping guide to Designer Clothing & Luxury Fashion, from Ethical Consumer

Ethical shopping guide to Designer Clothing & Luxury Fashion, from Ethical Consumer

This is a product guide from Ethical Consumer, the UK's leading alternative consumer organisation. Since 1989 we've been researching and recording the social and environmental records of companies, and making the results available to you in a simple format.

Are luxury fashion brands stuck in the past?


This guide includes:

  • Ethical and environmental ratings of 18 designer fashion companies
  • Exotic skins
  • Transparency
  • Fur


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Score Ratings

Our ratings are live updated scores from our primary research database. They are based on primary and secondary research across 23 categories - 17 negative categories and 6 positive ones (Company Ethos and Product Sustainability). Find out more about our ethical ratings


Score table

The score table shows simple numerical ratings out of 20 for each product. The higher the score, the more ethical the company.

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Full Scorecard

The Full Scorecard shows the 'black marks' for each product, by each of the 17 negative categories. The bigger the mark, the worse the score. So for example a big black circle under 'Worker Rights' shows that the company making this product has been severely criticised for worker abuses.

Scores start at 14.  A small circle means that half a mark is deducted, a large circle means that a full mark is deducted.

Marks are added in the positive categories of Company Ethos and the five Product Sustainability columns (O,F,E,S,A).  A small circle  means that half a mark is added, a large circle means that a full mark is added.

The Full Scorecard is only available to subscribers. Click on the More Detail link at the top of the score table to access it.


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Best Buys

as of August 2017


As our ratings are constantly updated, it is possible that the company ratings on the scoretable may have changed since this report was written.


All of the companies on this table receive a low Ethiscore, so we aren’t recommending any of them as Best Buys aside from buying them second hand. 


We suggest having a look at the Ethical Clothing guide for a list of companies providing innovative ethical alternatives in the clothing market.



Last updated: August 2017 




Style over Substance



Our research shows that most designer brands are now publishing corporate social responsibility (CSR) reports, which is great news.

The last time we covered luxury fashion, the report highlighted the apparent ‘vow of silence’ on CSR in the designer fashion sector.

There wasn’t a single Ethical Consumer ‘Best’ rating in the Environmental Reporting or Supply Chain Management categories.

None of the surveyed companies had an environmental policy, and all but two of them (LVMH and Burberry, with middle ratings) scored worst for their Supply Chain Management.


Image: Designer Clothing


This time around, Hugo Boss and Kering score best for Environmental Reporting and PVH and Hugo Boss score best in the Supply Chain Management category. Only Chanel was found to have no environmental policy whatsoever, and the company’s supply chain information was limited to a FAQ section on the website.

This is an improvement but, by comparison, the larger high-street brands are generally doing much more, with CSR policies and procedures in place.




Response to Rana Plaza 

In most cases the companies’ engagement with the current environmental and social issues facing the fashion industry still appears rather lacklustre. This is possibly due to luxury fashion largely evading the campaigners and media spotlight over working conditions in clothing factories, which tends to focus on high-street brands.


Image: Rana Plaza


Few have signed up to the Bangladesh Accord which seeks to make Bangladesh factories safer for workers, or to the Responsible Sourcing Network’s Cotton Pledge to keep Uzbek cotton out of their supply chain.

Signatories to the Bangladesh Accord in this guide are Hugo Boss and PVH.

Signatories to the Cotton Pledge in this guide are Burberry, Kering and PVH.



Transparency in Supply Chains


Transparency is another area where a majority of these brands fall short. In Fashion Revolution’s 2017 Fashion Transparency Index, half of the brands which feature in this guide scored between 0-10%, and the other half scored 21- 30%. The companies in the top scoring 41-50% band of the Transparency Index were all sportswear and high-street brands.

A 2016 KnowtheChain ranking of the top 20 fashion brands’ efforts to eradicate forced labour had similar findings. Overall, the luxury brands (these included Hugo Boss, Kering (Alexander McQueen, Gucci, Stella McCartney, etc.) and Prada) came behind the high-street retailers.

The top scoring luxury brand was PVH with 57 out of 100. The top scoring brand overall was adidas with 81 and all the brands scoring over 60 were high-street and sportswear brands.

Our research found that only PVH (owner of Calvin Klein and Tommy Hilfiger) and Hugo Boss published a supplier list which named the individual factories, compared to five brands on the high street table.

PVH’s factory list reveals a luxury brand sourcing globally in big garment-producing countries like Bangladesh, Cambodia and China.

Other brands in the table clearly have global supply chains too, Hugo Boss publishes a supplier map showing it has suppliers in countries across Asia, South America and Eastern and Western Europe, and Coach has sourcing and quality control management offices in China, Hong Kong, The Philippines, Vietnam, South Korea and India that work with its suppliers.






The anti-fur campaign has raged over decades and, each time it seems the campaigners are winning, fur reappears on the runway.

Lots of different animals are used for their fur: foxes, beavers, raccoons, mink, chinchillas, rabbits. They are often farmed, living in cramped and unsanitary conditions and often suffering both during their lives and at point of death.

Of the companies in this product guide, we found evidence of the use of fur by the following companies: Coach, Chanel, LVMH, Hermes, Burberry, Prada and Gucci (Kering).

PVH had no policy prohibiting the use of real fur in its supply chains, though we couldn’t specifically find a reference to its use of fur at the present time. Since it’s summer, it’s possible that these brands could bring out fur items later on in the year.

Burberry is the subject of a campaign by Campaign Against the Fur Trade for its recent increase in the use of fur.

Hugo Boss committed to going farmed-fur-free from 2016, and Ralph Lauren made a commitment to go fur-free back in 2006, although this won’t be a cause of huge celebration among animal lovers as it still uses shearling made from sheep skin.



Exotic skins

Skins used in high-end fashion include python and crocodile skin. According to PETA, there are few laws in place to protect reptiles from abuse, and poaching is a big problem for many at-risk species. Processes can be wasteful too, and it can take two or three crocodiles to make just one handbag.

In the manufacture of exotic skins, there are relatively few actors, with larger companies owning several brands as well as their own skin tanneries and captive-breeding facilities.

Recently, PETA revealed that alligators were suffering poor living conditions and cruel treatment at a facility supplying the skins to Hermes. Similar conditions were also found at a facility in Zimbabwe.

Earlier this year PETA became a shareholder in LVMH (owner of several designer brands including Louis Vuitton) to pressurise the company to stop using crocodile skins after an exposé on farms in Vietnam.

In response, the company said it had not bought crocodile skins from any Vietnamese farms since 2014. In an Ethical Consumer company questionnaire, LVMH told us that it owns an exotic leather tannery and several crocodile farms.


International agreements

There are some systems in place to raise awareness and regulate the trade of threatened species. The Convention on International Trade of Endangered Species (CITES) is a voluntary international agreement on international trade in around 5,600 wild animal species. Currently 183 states have agreed to be bound by the Convention.

A 2015 European Union Study into the Illegal Wildlife Trade (IWT) said the 28 EU member states form one of the world’s largest consumer markets for legal wildlife and wildlife products. Exotic skins were the second highest CITES-listed wildlife commodity imported into the EU in 2012 – a trade worth an estimated €167 million – 92% of this being reptiles.

The International Union for Conservation of Nature and Natural Resources (IUCN) Red List categorises species according to the extent that they are threatened by extinction. This list has been adopted by the Parties to the Convention on Biological Diversity, encompassing 196 countries – 96% of which have developed National Biodiversity Strategies and Action Plans.


Company commitments

Only two of the brands in this guide have a policy on their website on the use of exotic animal skins and fur which reference CITES and/or the ICUN Red List – these are Coach and Kering. Kering has also published some targets on sourcing these skins ‘sustainably’ though the term is not explained fully.

In 2014, Kering partnered with the International Trade Centre (ITC) and the IUCN SSC Boa & Python Specialist Group to form the Python Conservation Partnership with the aim of providing analysis and recommendations around the sustainability of the python trade.

One of the project’s reports, in 2014, suggested that python farming had a place in protecting wild python populations in Asia from illegal trade. Earlier this year Kering announced that it was setting up its own python farm in Thailand, which would start producing skins in 2018, scaling up to provide “a significant number” by 2020. The company said it did not plan to stop buying legally-traded wild skins in addition.

Hugo Boss says it does not use any exotic leathers – only hides from cows, goats, sheep and buffalos. 

Ralph Lauren and LVMH do not publish an exotic skins policy on their own website but they have implemented the ‘Animal Sourcing Principles’. These were developed in 2011 (updated in 2016) by the Responsible Luxury Initiative (RELi), formerly known as the Luxury Working Group.

They set out animal welfare standards, reference CITES and the ICUN Red List and, crucially, also have a section on how they should be implemented throughout the supply chain. RELi is a collaborative initiative of Business for Social Responsibility (BSR).





Company behind the brand

Stella McCartney (owned by Kering) describes itself as the world’s first and only vegetarian luxury brand. “We do not think that any animal should give their life for the sake of fashion.

We do not use and have never used leather, skins, feathers or fur in any of our products, collaborations or licensed products. This is a decision that we stand behind both ethically and environmentally.”


Want to know more?

If you want to find out detailed information about a company and more about its ethical rating, then click on a brand name in the Score table. 

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