Skip to main content

Health and Beauty

We make it easy to find the most ethical health and beauty products. Our shopping guides investigate a range of issues such as animal testing, plastic pollution, palm oil and toxic chemicals so you can find the most responsible companies and brands. We also cover unethical practices in the cosmetics industry, and spotlight the most sustainable brands in our news and features. 

Shopping guides

Image representing the Deodorant shopping guide

Deodorant

Finding ethical, natural and eco friendly deodorants, with recommended brands and ones to avoid.

We look at the problem with the terms natural and organic, which brands avoid animal testing, what harmful chemicals may be in deodorants and rate 49 brands for their ethical and environmental records.

View guide
Image representing the Ethical and Eco Nappies shopping guide

Ethical and Eco Nappies

Finding eco friendly nappies: ratings for 20 nappy brands, with recommended buys and what to avoid.

Is there such thing as a biodegradable nappy? What's the most sustainable option? We rate major nappy brands as well as small eco brands. We look at disposable, biodegradable and reusable nappies, composting, plastics, toxic chemicals, and timber and bamboo sourcing. 

View guide
Image representing the Ethical Perfume & Aftershave shopping guide

Ethical Perfume & Aftershave

In this guide we investigate, score and rank the ethical and environmental record of 70 brands of perfume and aftershave.

We also look at vegan brands, toxic ingredients, animal testing, shine a spotlight on the ethics of L’Oréal and give our Best Buy recommendations. 

View guide
Image representing the Ethical Shampoo shopping guide

Ethical Shampoo

How to find natural, organic, vegan and independent shampoos which are eco friendly.

In this guide we investigate, score and rank the ethical and environmental record of 86 brands of shampoo

We also look at palm oil, chemical free shampoo, solid bars versus liquid, shampoo for different hair types, and give our recommended buys.

View guide
Image representing the Ethical Soap shopping guide

Ethical Soap

Find ethical and environmental soap: ratings for 53 brands of soap bars and liquid handwash. 

We look at whether bars or liquids are more environmentally friendly, vegan and cruelty-free soaps, organic soaps, palm oil, plastics, which brands contain toxic chemicals, and give our recommended buys.

View guide
Image representing the Ethical Vitamins and supplements shopping guide

Ethical Vitamins and supplements

Finding ethical vitamins and supplements: ratings for 23 brands, with recommended buys and brands to avoid.

Are there vegan vitamins and supplements? Are supplements organic and free from palm oil? We rate major vitamin brands as well as small eco brands. We look at packaging, misleading marketing, sugar levels and animal ingredients.

View guide
Image representing the Make-Up shopping guide

Make-Up

Finding natural and cruelty-free makeup and cosmetics: ratings for 56 makeup brands, with recommended buys and what to avoid. 

We rate the major brands like Bobbi Brown, Elizabeth Arden and Boots No 7, as well as smaller eco brands, and look at which makeup brands are vegan, if there is organic makeup, and how to avoid toxic chemicals in your cosmetics. 

View guide
Image representing the Over the counter medicines shopping guide

Over the counter medicines

In this guide we investigate, score and rank the ethical and environmental record of 71 over-the-counter medicine brands, like painkillers and cough and cold remedies.

We also look at animal testing and tax avoidance, shine a spotlight on the ethics of GlaxoSmithKline (GSK) and give our recommended buys.

View guide
Image representing the Sanitary Products shopping guide

Sanitary Products


In this guide we investigate, score and rank the ethical and environmental record of 39 sanitary product brands.

We also look at cotton sourcing, tax avoidance and animal testing, shine a spotlight on the ethics of Aisle (formerly Lunapads) and give our recommended buys. 

View guide
Image representing the Shower Gel shopping guide

Shower Gel

In this guide we investigate, score and rank the ethical and environmental record of 61 shower gel brands.

We also look at animal testing, toxic chemicals, shine a spotlight on the ethics of Lush and give our recommended buys.

View guide
Image representing the Skincare shopping guide

Skincare

Finding natural, organic and vegan skincare: ratings for 88 brands with recommended buys and brands to avoid. 

We also look at toxic chemicals, plastic packaging, if brands are using palm oil, shine a spotlight on the ethics of Avalon Organics and JĀSÖN, and look at which brands are still involved with animal testing.

View guide
Image representing the Sunscreens shopping guide

Sunscreens

We investigate, score and rank the ethical and environmental record of 32 sunscreen brands

Chemical versus mineral sunscreen, vegan suncream, eco-friendly and reef-safe sunscreen, non toxic sun lotions, the SPF labelling system, and our recommended buys. 

View guide
Image representing the Toothpaste shopping guide

Toothpaste

Finding natural, organic and vegan toothpaste: ratings for 40 brands of toothpaste, with recommended brands and brands to avoid. 

We rate the big toothpaste brands like Colgate and Sensodyne, how to avoid plastic packaging, and which brands sell vegan toothpaste. 

View guide