Monsanto's Toxic Secret
Global Justice Now launch campaign to expose harmful chemicals
The EU is in the process of renewing its licence to sell glyphosate; a chemical that the World Health Organisation claims is likely to cause cancer. Global Justice Now has kicked off a social media campaign to oppose the re-licensing decision, which is likely to take place around the 18/19 May 2016.
Global Justice Now is targeting Monsanto, the world's most powerful agrochemical company, as Montsanto's flagship weedkiller, Roundup, is made from glyphosate. The campaign seeks to expose the truth behind this toxic chemical.
Global Justice Now is promoting their campaign pack which includes spoof Roundup labels and leaflets. They are asking consumers to head to their local retailer, put the spoof label on a bottle of Roundup spray, take a picture and upload the image to twitter/instagram with the hashtags #Monsanto and #MonstanoExposed. Alternatively consumers can email their image to firstname.lastname@example.org.
Global Justice Now claims that 1 out of 3 loaves of bread in the UK contain the toxic ingredient glyphosate. This suggests that the chemical is widespread across a range of brands and products on the supermarket shelf. The focus on Monsanto's weedkiller reflects the company's continued promotion of toxic chemicals as well as its wider controversial practices.
March against Monsanto, photo credit: Joe Brusky
For example, Monsanto has been accused of violating human rights and using unsustainable agricultural methods. Its powerful control over the seed industry has led to devastating repercussions for small-scale farmers.This campaign therefore hopes to expose Monsanto's dangerous practices and release its grip over our food.
Head to the Global Justice Now website to request your campaign pack.
Further Reading: Monsanto – Guardian of Seeds or Profits?