"Take our survey and win a £20 Amazon voucher!" "Participate in our study, and in return, we’ll give you £50 in Amazon vouchers!"
Most of us have seen invites like this in some shape or form. Amazon vouchers have been used as an incentive for many years.
Our research shows that 69% of UK universities have increased their Amazon voucher spending in recent years.
And gift vouchers are used by many people for different occasions, from Christmas to wedding presents.