Dirty Fashion: Are fashion brands acting on pollution?
A new report, ‘Dirty Fashion: Crunch Time’, ranks fashion brands on how well they are preventing pollution in their supply chain, particularly in relation to viscose.
Viscose, a common fibre used in clothing, is made from trees and plants, and has the potential to be very sustainable. Unfortunately, it is often created using highly toxic chemicals which can find their way into water systems, threatening the health of ecosystems and local people.
The Changing Markets Foundation, who produced the report, responded to the problem by creating the Roadmap to Responsible Viscose and Model Fibre Manufacturing, with support from Ethical Consumer and other campaign organisations. ‘Dirty Fashion: Crunch Time’ assesses the progress of signatories to the roadmap as well as those fashion brands that are yet to sign up.
Some key highlights from the report:
- ASOS, C&A, Esprit, M&S, Reformation and Tesco were among the most transparent and were found to have “published extensive lists of their viscose manufacturers on their corporate websites, including the names and, in some cases, full addresses of factories”.
- Both budget and designer brands were given the worst ranking: Armani, Dolce & Gabbana, Prada and Versace rub shoulders with sports giant Nike and low-cost retailers Costco, Forever 21, TJ/TK Maxx and Walmart.
Poorly performing companies will be marked down under our Pollution and Toxics category.
You can find out more and take action on the Dirty Fashion website.