Labelling on settlement produce
All fresh fruit and vegetables in the UK must be labelled with a country of origin label.
And it is especially important to display the country of origin if not doing so would mislead the consumer – for example, if you were selling pasta with pictures of the Leaning Tower of Pisa on the packaging, but which was made in the UK rather than Italy. Or if a product’s packaging displayed Palestinian flags but was produced in Israel.
The country of origin label is the main way you can tell where a good has come from.
However, we were informed by the Department for Environment, Food and Rural Affairs (DEFRA) that “dried dates are not covered by fruit and vegetable marketing standards and so do not have any specific quality or labelling requirements under these regulations.” So any labelling of these dates is voluntary.
But, Palestinian human rights campaigners have long alleged that some brands have mislabelled their dates to make it look like they are from Palestine, when they are likely from Israel or from illegal Israeli settlements.
For example, campaign group Resistance Kitchen published a blog in 2025 pointing to what it calls “false labelling”. It showed a box of “Natural Medjoul Dates”, labelled as “Packed for Offa Exotics” and labelled as produce from Palestine. Resistance Kitchen claims to have seen images on the Mehadrin website (an Israeli exporter that has been found to export produce from settlements) advertising Offa Exotics dates, implying that these dates were not from Palestine, but rather from Israel or Israeli settlements. (Since then, the page mentioning Offa has allegedly been removed from Mehadrin’s website).
And according to the Islamic Human Rights Commission (IHRC): “In an attempt to mislead consumers into buying Palestinian dates, Israeli companies are deploying illegal tactics such as stating that the dates are ‘Made in Palestine’ and not revealing company information on the packaging of the date boxes.”
And then there is the issue of settlement goods and how they are labelled. UK and EU labelling laws state that produce originating from Israeli settlements should be specifically labelled as such.
However, concerns have been raised about whether these laws are being effectively enforced.
For example, in 2009 Dr Phyllis Starkey, then a Labour MP, stated the following in UK Parliament: “Significant doubts remain, however, as to whether HMRC is policing the process effectively…It is well known that Agrexco, the major Israeli fruit and vegetable exporter, allows agricultural produce from the settlements to be mixed with produce from within Israel, with the whole then being exported as ‘made in Israel’.”
Throughout all our research we did not come across any goods labelled as coming from settlements, which leads us to wonder whether rules around labelling settlement goods are being adequately enforced.
When questioned on this, DEFRA stated: “Origin information given voluntarily on dried dates must be accurate and reflect that it is from occupied Palestinian territories… Food labelling rules outside marketing standards are enforced by local authorities independently of central government… Where there are doubts about the declared origin of goods, HMRC undertakes checks to verify the origin and ensure fiscal compliance.”
As there have been concerns raised in the past about the origin of some dates, if you only want to buy Palestinian dates we recommend buying from the brands that we have verified in this guide.