The beauty industry is sadly well known for its negative impact on the environment. From pollution to draining natural resources, our everyday product usage often only serves to exacerbate the problem.
A recent report by Zero Waste Europe for example, highlighted that over 120 billion units of packaging are produced every year by the global cosmetics industry, most of which is not recyclable. Despite a huge rise in the wellness trend and a move towards organic and natural products most beauty products still come packaged in plastic that can take around 1,000 years to decompose.
Of the product packaging that we can recycle, a report by Garnier found that over half of us don’t purely because of inconvenience. Single use packaging is common place with the majority ending up in landfill within three months of production.
It’s not all bad though, change is afoot in the industry and some brands are really stepping up to the play to combat this problem. Driven by you, the consumer. According to a Euromonitor global consumer trends survey, having a positive impact on the environment through every day actions is an aim held by two out of three consumers. We like the premise of ‘reduce, reuse and recycle’ and understand the importance of going plastic free, we just need to make headway on the ‘how’.
While the onus is on Government and big business to make radical change, on a personal level we can also do our bit. If you’re reading this you’ve probably already got a tote bag for your supermarket shop or swapped your takeout coffee for a reusable cup. There are also other ways you can cut your plastic usage, especially when it comes to your beauty routine.